Web Design & Development · Miami

Web design in Miami — and the tools your business runs on.

Most agencies stop at a pretty page. We build the actual tools your business needs — booking, calculators, dashboards, stores, portals, SaaS — coded from scratch, so you're never stuck with what a template can't do.

20+ years building software Custom code, not templates Bilingual — Miami and worldwide
The difference

A website is where we start, not where we stop

Squarespace and Webflow give you a brochure. When your business needs something real — an ordering flow, a calculator, a client portal — that's where we come in.

Template builders

  • Pretty pages, but boxed in by what the builder allows
  • No real custom logic — forms just email you
  • You rent it monthly and never truly own it
  • Hit a wall the moment you need something specific

Custom-built by SoftInWeb

  • Designed around your workflow, not a template's limits
  • Real logic: bookings, calculators, dashboards, payments
  • You own the code — host it anywhere, change providers freely
  • Whatever your business needs, we can build it
The right platform

We pick the tool that fits your business

Not every site needs the same thing. We recommend the right platform for your case — and in all of them, the design matches your brand, you edit it yourself, and it comes with your AI assistant.

🧩

WordPress

Most common & flexible

We start from a solid base and customize it to your brand. You edit text, photos, and pages without calling us. Ideal if you want a store, lots of plugins, or full control of your content.

  • You edit it without touching code
  • Store, booking, blog — whatever you need
  • Designed to your brand, not a generic template
✍️

Ghost

Content & newsletter

Fast and elegant for blogs, publishing, and newsletters. Perfect if your business runs on content and you want to publish easily.

  • Publishing is lightning fast
  • Built-in newsletter / subscribers
  • Lightweight and very fast

Custom-built

Something unique

When you need something no platform does — a calculator, a portal, an app — we build it from scratch. Maximum speed and control.

  • Custom logic and features
  • The fastest site possible
  • 100% yours, no limits

Not sure which? Tell us about your business and we'll recommend the best fit — no commitment.

Live WordPress sites

WordPress samples, with AI built in

Real sites you can open and click through — not mockups. Every one comes with the AI skill so the owner updates text, prices and photos just by asking. Maintenance handled by us. AI chatbot optional.

What we build

The business tools we code from scratch

Anything a template can't do, we build. Here are the modules clients ask for most — and yes, we combine them.

SaaS applications

Recurring-revenue apps with user accounts, billing, and subscriptions — your idea, built for real customers.

E-commerce & stores

Sell products or digital downloads with a fully custom storefront and checkout — no per-sale platform fees.

Booking & scheduling

Let customers book appointments, reserve slots, or schedule services — right on your own site.

Calculators & quote tools

Turn your industry know-how into an interactive tool that captures leads while it helps visitors.

Dashboards & business tools

Replace spreadsheets with a custom CRM, invoicing, inventory, or reporting dashboard.

Portals & directories

Client portals, job boards, membership sites, or listing platforms — with logins and roles.

Smart forms & intake

Multi-step quote requests with conditional logic and file uploads that route straight to your inbox and CRM.

Integrations

Connect your site to the tools you already use — payments, email, CRMs, calendars, and more.

How we work

From idea to launched — and kept running

A clear path, no mystery. You know what happens at each step — pick one.

Step 01 · Discover

We start with your business, not a design

Before a single pixel, we get what your business actually needs — the workflow, the customers, the thing that's costing you time. The build is shaped around that, not around a template.

  • A short, focused conversation about your goals and how you work.
  • We map the pages and the real features you need — and skip what you don't.
  • You get a clear scope and plan before any code, so there are no surprises.
Discovery
Your goalsmapped
Scopeagreed up front
Surprisesnone

We build what your business needs — nothing you don't.

Live examples

Real designs you can click through

Starting points we've built for different industries — every color, font, and layout is customized for you. Open any live preview.

Promotional package

A complete site, at a closed price

If what you need is a website and not a custom application, there is a package with everything already decided: home page, services, up to four before-and-after showcases, a contact form and the AI skill so you update it yourself. Built, launched and looked after.

Have something in mind? Let's build it.

Tell us what your business needs — we'll tell you exactly how we'd build it. No pressure, no jargon.